InReality Studios

00 / How it works

Send a brief. Receive finished images.

The full process from your inbox to your Shopify product page.

03 / Process

Four steps. No production manager required.

  1. 01

    Send your garment images.

    Email or upload your garment images. Hanger shots, flat-lays, even hangers on a door. We work with whatever you have.

  2. 02

    Tell us the styles.

    Pick from catalogue, ghost mannequin, on-model indoor, on-model outdoor, lifestyle or editorial. Mix and match per image.

  3. 03

    We deliver in 48 hours.

    Our team produces every image. AI gets us to the first draft; our human editors take it the rest of the way. Every image goes through human QC before it reaches you.

  4. 04

    Revisions until you're happy.

    Don't like a model? Want a different background? Tell us. We revise until it's right. Unlimited revisions are part of every pack.

04 / Source images

What we need from you.

What works

  • Flatlay shots on a plain background. Even a clean floor works.
  • Hanger shots — garment hung on any neutral background.
  • iPhone photos — if the lighting is reasonable, we can work with it.
  • JPG / PNG / HEIC / WEBP, up to 10MB per image.

What we don’t do

  • Full custom photography of real human models. We work from your garment images.
  • Celebrity or public-figure likeness. No exceptions.
  • IP-infringing content. If your garment uses a third-party design, that’s on you.
  • Video. Stills only at launch.

05 / Revisions

Unlimited until you approve every image.

Open the order in your dashboard, click the image, describe what you want changed. We turn revisions around in 24 hours. There is no per-revision fee and no cap.

The most common revision requests we see: change the model demographic, adjust skin tone, change the background, soften shadow direction, lift exposure on the garment. None of these cost extra.

06 / Timing

48 hours for everything. 72 for Catalog.

  • Starter / Drop / Retainer

    48 hours

  • Catalog (30 images)

    72 hours

  • Revisions

    24 hours

  • Retainer priority

    Ahead of one-offs

07 / Pre-launch products

NDA-friendly by default.

Pre-launch garments need protection. Every order is signed under our standard NDA — your source files are stored in encrypted Supabase Storage accessible only to the editors assigned to your order. We never use your images for training, marketing, or any purpose other than delivering finished images to you.

If your legal team has a specific NDA they prefer, send it through — we’ll review and counter-sign within a day.

Send 2 free garment images and we’ll send finished images back inside the same 48-hour window your real orders run on.